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Tag Archives: Marketing

The Back Side of a Business Card

Businesses and medical offices are making use of the backs of business cards by posting additional information, such as appointment times, website links, or special offers.

I’ve decided to use mine to market both sides of my writerly personality — one on the front, one on the back:

lp-back

lp-front

These were designed using Vistaprint, and the images are the work of Suzan Troutt (dragon eye) and Jennifer Easter (stick-figure dragon).

Is there a fellow writer or artist or other creative person you trust and whose work you want to promote? Ask if they will split the printing costs and share a business card. It’s low-key marketing that immediately broadens your reach.

(all images copyrighted)

 

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